Last year, MBC welcomed around 18,000 visitors, and with the region’s rising population and growing investment in children’s products, childcare, and education, MBC 2026 is set to be even bigger.

The Mom, Baby, and Child (MBC) Show remains the Middle East’s leading exhibition for the nursery and early childhood industry. This vibrant event blends an exhibition, marketplace, and networking space, all centered on family needs and experiences.

From emerging startups and retail chains to leading international brands, MBC offers an interactive platform for manufacturers and suppliers of baby and children’s products to engage directly with customers, retailers, and investors.

MBC showcases top brands with exclusive products, special discounts, free vouchers, and samples for families. Children will enjoy meet-and-greets with beloved characters, while parents and professionals can attend expert-led sessions on child development, safety, and wellbeing. Don’t miss MBC 2026 – the ultimate family-focused event for moms, babies, and children.